Easy way to market...self addressed stamped envelopes

Hi all,
Do you receive credit card offers in the mail? Yes, we all do. Next time, take the time to open it. Throw away the application, keep the self addressed envelope. Note it will say, "no postage necessary if mailed in the US." Put a flyer in it and drop it in the mailbox.

I do this all the time for Lotto Magic. The underpaid mailroom staff sees it and wants to make more money and joins!

Information Overload

Too many people suffer from information overload because they get distracted from one opportunity to another. We suffered from this and I remember being totally exasperated and did not know which way to turn. It is at this point we sought advice of quite a well known and respected Internet Marketer who put us on track. That´s why getting advice of SOMEONE WHO CAN WALK THE TALK IS A MUST!!! AND CAN PROVE WHAT THEY HAVE EARNT ONLINE.

You can waste so much time by not being focused and getting distracted.

The only reason we became confused with ‘information overload' is because we believed all the snazzy sales letters and allowed our inboxes to become full of this stuff - I remember one holiday I spent the whole time reading this rubbish stuff and TAKING NO ACTION as I was bombarded AND missing out on family fun!!!

I have only ever worked for Lotto Magic. I receive emails and phone calls every day with people telling me they have the "latest greatest" opportunity. Do not believe them. Stick with what works for you!

Hire people to work for you

Do you find yourself working too hard? When I started at Lotto Magic, I did everything. I posted every classified, I answered every email, I answered every phone call. EVERYTHING! Once you have identified the type of people you need on your team, you then track down people to do the work for you, but within your budget. And the key is “within your budget”.

In today’s global economy, it is easier than ever before to find talented workers to get your projects done professionally, timely, and inexpensively.

You can hire people online to do some of that work for you. Check out www.fiverr.com.

Market while your out

Have you ever heard the phrase "Market while your out, don't go out to market." This is the rule I follow in my Lotto Magic business.

Here is one of the easiest ways to do this: drop cards!

$100 dollar drop cards are the latest fad in advertisement and publicity. What does a person usually do when they see a dollar bill on the ground or anywhere else? They step on it and pick it up carefully so as not to be noticed by anyone. What do they do when they see a $100 dollar bill on the ground? They pick it up even quicker and with more care. That is the basis of the concept of the $100 dollar drop card.
Ninety five percent of the people in the world who see a $100 dollar bill just lying on a table or on the ground will pick it up. On the back of a perfectly made $100 dollar bill card is the name of your business and what you are offering them. They are business cards designed to attract everyone’s attention. They only look like bills on one side though, printing both sides like bills is illegal.

Business people are using them all over the place; it is something that you can leave at a restaurant or the library inside a book. You can even drop them on the sidewalk and you can be sure that someone out there will pick it up and will read what is on the back of it. In fact it has been proven that many people, even though they are not interested in you or your company, keep the $100 dollar drop card and show it to their friends.

Normal, ordinary business cards are usually thrown away or shoved into a drawer in your desk to be forgotten forever. One of these will usually leave an impression in your mind because it is different, it is bold, and it is a great idea too.  This is especially true if you exchange cards with someone at a meeting or restaurant and he gives you a regular ordinary card while you give him a flashy $100 dollar bill drop card. That person will be sure to remember you and your business for at least a while.

If you are thinking about doing this for your business do it now, soon it will not be a good idea anymore, as it will become boring and repeat itself so many times that it won’t be fun. If you chose to try it, make sure that your bill is perfectly realistic and not just some copy of a bill. Do not use small denomination bills, go all the way, use the $100 dollar bill on your cards, why sell yourself cheap like others are doing.

Up to now this has been a success for those who have tried it. Do it now and you will get the same results you need right now.  Go ahead - print them and give them away, time is running put; do not let it catch you. It is an excellent advertisement idea and a good way to be remembered by potential prospects. 

Where to post your URL?

To increase your SEO, you need backlinks...I know you keep hearing this over and over. I did too with my company Lotto Magic.


If you don’t know where else you can create backlinks to your site, try Web 2.0 sites where you can publish content like:
- Squidoo
- HubPages
- Ezine Articles
- Blogger
- Posterous
- Tumblr
- LiveJournal
- Weebly
- Multiply
- Yola
- Webs
- DoodleKit
- Piczo
- Webnode
- Terapad
- Jimdo

This a great way to get free backlinks to your site: by publishing content (with links to your pages in it) to these sites.

#1 way to keep advertising expenses low

Advertising is one of the major expenses for all businesses. While land based expenses for advertising are huge, online advertising costs much lesser. You can ensure that the cost of advertising is lower by adopting SEO friendly ways that do not cost you much. Some of the things that you can try are article submissions with effective keywords in free directories, organic back linking and email marketing.

I have been focusing on SEO in my Lotto Magic business, because once you are 1st on google prospects will come even with no advertising.

Everything I’ve Learned, Tested, Tweaked, Retested, Perfected, And Used

As I said before, I started working with Lotto Magic in May 2007.

I MASTERED the principles of profitable marketing that have been tested, refined, and proven over decades …

I ADAPTED those principles to the changing landscape and unique dynamic of the 21st century marketplace, and …

I LEVERAGED them via a “multi-channel” marketing strategy so that you can market your product across a range of traditional and new outlets.

Here they are...

Online Marketing
Websites, email, text ads, banner and pay-per-click (PPC) ads, search engine optimization (SEO) … the Internet is the true promised land for marketers, with infinite opportunities to target, attract, communicate, dialog, and sell.

Social Media
Facebook and Twitter are just the tip of this massive iceberg of opportunity – and deep pockets are NOT required. All you need is time and a few simple, savvy strategies to profit hugely (and in more ways than one) from this incredibly exciting new phenomenon.

The New Telemarketing Model
Once the “ugly stepsister” of the marketing world, it’s now a million-dollar baby for those who learn how to work this exciting channel.

Direct Mail
Even in the age of email, it’s still the king – and it’s FAR easier and more accessible than most marketers think, with sky-high potential for profits and file building.

Print Advertising
Too often overlooked, misunderstood, or dismissed altogether, but a vein of gold when tapped correctly.

Television and Radio
Millions of eyeballs and ears, all fixed on YOUR product. If you create a spot that works, it can be a total game-changer for you.

Joint Ventures and Affiliate Marketing
Others do the selling; YOU rake in the profits. It’s a beautiful thing!

Do these simple techniques, and watch the sales sour!

5 steps to make your video viral

Most people hate making videos, but they do work. After figuring out that there are really only 5 steps to make that video viral, I am going to make my youtube video very soon for Lotto Magic.

Here are the steps:
Step 1: Come Up With A Catchy Angle
The first step is to come up with a catchy angle that millions of people will find funny, interesting, entertaining, or politically controversial.

Step 2: Determine The Best Social Media Sources
The next step is to determine the best social media sources for your story. For example, you wouldn’t want to post a blog on Reddit, since Reddit is more focused on interesting videos and photos. But Digg, on the other hand, is more focused on blogs and articles.

The point here is that you need to identify the best social media news sources for getting your story attention on the type of site where it could fit in, and grab proper attention.

Step 3: Submit Your Story
Once you’ve found the best social media sources, then you can submit your story there, or have a friend do so on your behalf.

But you start with planting the seed on one or more of the best social media sites that can get the proper attention.

Step 4: Encourage Interaction
Then, you can encourage interaction, such as by responding to comments people make, posting about it on Facebook, Twitter, and your other social media accounts, etc.

Step 5: Watch it spread
Then, if you’ve done your job right in coming up with a newsworthy angle, putting it on the right social media site for that type of story, and on encouraging and facilitating more interactions, you have a great chance of watching your story spread.

Did you make your monthly quota of signups?

Hi all,
One of the most important things you need to do as a network marketer is set a goal of your monthly quota. In some cases that is sales and others it is sign ups.

For example, with Lotto Magic I always tell people to set their monthly quota at 2 (they can do increase that at a later date, but 2 signups is easy for a newbie).

Here's an example of what just 2 new people every month gives you:
January - 2 new for a total of 2
February - 2 new for a total of 4
March - 2 new for a total of 6
and so on...
December - 2 new for a total of 24

With Lotto Magic, each new Team Captain brings you $25 every month. So in December, if you had 24 total Team Captains, you would be earning $600 a month (not including any downline signups plus any lotto winnings). As a Power Captain, Lotto Magic pays you $60 for every Power Captain every month. If you had 24 Power Captains, you would earn $1440 a month (again not including any downline signups or Fl Lotto or Powerball winnings).

See how easy this is - with just 2 new members a month.

What if your whole downline did this? Lotto Magic pays $2 for every Team Captain in a 5 level downline, and $4 for every Power Captain in a 5 level downline.

After 12 months, if each person just introduced 2 new people every month, you would be earning $71,176 a month (plus Fl Lotto winnings) if they were all Team Captains. AND $142,592 a month if they were all Power Captains (plus Powerball and Fl Lotto winnings).

Sure is easy, right?!

Are you distracted when trying to work from home?

Oh how easy it is to be distracted when you're working from home.
True, you don't have your coworkers talking about last night's
Dancing with the Stars or showing you photos of their children.
However, you do have other distractions, like last night's Dancing
with the Stars and your very own children. How do you handle them
and still manage to be productive?

It isn't easy.

Here are seven tips to avoid distraction and prevent interruption. These are the same steps I use in my Lotto Magic business at http://www.teamlottomagic.com.

#1 Create work time and set limits. Get a do not disturb sign if
you need to. Just make sure everyone knows you're working and not
to be disturbed. It ís helpful if you can create special times
during the day that are devoted to work and special times that are
devoted to family, chores and errands.

#2 Close any and all computer applications that aren't directly
related to what you're doing. Yes, that means Facebook and Twitter
too! And of course close your email unless you're checking it.

#3 Speaking of email, stop checking it every five minutes! Check it
three times a day, max. Check it once in the morning, once in the
evening and once during lunch.

#4 Turn off your phone or set specific ring tones for important
numbers and ignore all other calls. Google Voice is a great tool
because you can have voice mail messages sent to you as text
messages. That saves you time during your lunch break because you
can check your voice mail and your email at the same time.

#5 Remove the television and the radio/stereo from your office if
they're distractions. Generally, television is a distraction for
most people. However, some people find it easier to work to music.
You decide. You know yourself better than anyone else. If music is
a distraction, remove it from your work environment.

#6 Plan ahead. Take the dog outside before you settle down to work.
Use the facilities and grab some food and something to drink so you
don't have to get up while you're working.

#7 Set time aside for chores and errands. Laundry, dirty dishes and
grocery shopping can wait, right? However, if you haven't set aside
time to get them done they'll loom over you and distract you from
getting your work completed. Schedule time for them and the stress
is removed. You can focus on being productive.

Distractions are a part of working from home or anywhere else. As
they arise, you'll need to figure out the best way to manage them
and prevent them. Enjoy the benefits of working from home for what
they are and the amazing freedom you do have.

Need cash fast so you can advertise your businesss?

It is very true - it takes money to make money!

I know this is true in my Lotto Magic business. For example, it is $19.95/month just for the aweber account for www.teamlottomagic.com. So what if you have NO, I mean $0 in your account, what do you do then?

If you can write well and can also do basic graphic design work, consider churning out some custom content mini-sites. This might consist of something like a standard graphics package for a site, including a logo and banners; as well as a 10-15 articles.

Once you have created your content mini-site, consider how best to sell it. Usually, the best place to sell it is a marketing forum; however, the price and the number of copies you want to sell may be harder question. If you believe you can make two sites per day, then it may make sense to sell them for as little as $30/each.

Remember, also, that you should research the topics you pick in advance, so that the sites you create will target lucrative keywords for your buyers.

Good luck!

7 Internet Advertising Methods To Generate Traffic And Increase Sales.

One of the greatest advantages of running an online business, is that internet advertising methods are often much more cost-effective than “traditional” methods. Even better, there are a ton of online advertising ideas to choose from.

With that in mind, this article will cover some of the most popular things you can use to market your internet business. These are the methods I currently use to market my Lotto Magic home business for the website www.teamlottomagic.com.

1. Press Releases

Crafting a targeted press release is a great way to drive extra traffic to any business, including its website.

The key thing to effectively using press releases, is maintaining a regular schedule to write and submit them. Too many at once, for example, will create an overlapping effect.

2. Article Writing And Distribution

If you’re reading this article, then you can clearly see how articles help drive traffic to a website.

They’re also a great way to deliver valuable content to your market and position yourself, your company and your brand as an authority.

3. Keyword Research

Keyword research is what drives successful article marketing.

By researching what how and what your target market is searching, you can optimize your content to generate organic (free) traffic to your websites and landing pages.

Be sure to keep up to date on the most effective ways to perform keyword research, however. Search engine companies constantly make changes and staying up-to-date with their policies can be a time-consuming task.

4. Classified Ads

Even if your business is strictly online, you can still leverage virtual classified ads.

One example, would be buying space in an e-newsletter that is distributed to your target market.

E-zines are great for internet advertising, in fact, because they are also a lot more affordable than traditional print ads (yet still just as targeted).

5. Blogging

If you’re already writing articles, blogs are a great way to organize all of your content in one place.

Plus, a blog creates an additional way for your target market to find you.

The more content you create, the more “virtual real estate” you will own within your market and the easier you will be to find.

6. Banner Advertising

It’s almost impossible to visit a website, without encountering some form of banner ad.

They benefit both business owners and publisheres, because:

the business owner is able to deliver a simple, focused message to a targeted crowd

the publisher (owner of the site that hosts the ad) can generate extra income, via pay-per-click networks or by selling the ad space directly.

7. E-mail Marketing

With the examples so far, you can even generate traffic to help build your own targeted e-mail list.

E-mail marketing is critical to the success of your internet advertising, because it allows you to follow up with your prospects and customers, whenever you want.

They key to making your e-mail marketing a success, is getting targeted subscribers on a consistent basis.

Stop memorizing - start understanding!

In this next topic, learn how to close!

Do you spend hours and hours reading the same sales script over and over to people? Do you find yourself working so hard, but not getting any closings? No one signing up to your company.

Try this: "would you be open to exploring a side project if it did not interfere with what you are doing already?"

Then listen to what the person says, even jot down some notes.

If they sound interested, say "do you believe this company (for example Lotto Magic) would help you achieve (insert some of the ideas you wrote down).

Continue with "if you were to join now, what would be the best benefit to you joining?"

The key to sales, keep the prospect talking! And the second key, listen to what they have to say and repeat it back to them!

Getting your Ad copy noticed...

Ok, say you write a classified ad and post it on backpage.com about Lotto Magic leading to the site http://www.teamlottomagic.com.

The first time the ad is shown, he doesn't see it.
The second time the ad is shown, he barely notices.
The third time the ad is shown, he's conscious of it's existence.
The fourth time the ad is shown, he faintly remembers having seen it.
The fifth time the ad is shown, he reads the ad.
Sometime after this point, he clicks on the link to http://www.teamlottomagic.com.

What are the ad copy formulas that work?
1 - The most effective ads are about making money....
Example 1 - "How we make $60,000 per month with this system?"
Example 2 - "Will $10K per week change your life?"
Example 3 - "How this economically ruined Florida-man is now making $50,000 monthly using a government-supplied money system?"

2 - Offer training on getting leads and traffic...
Example 1 - Show you how to generate 2,673 leads/day and recruit up to 3,015 people fast without the phone or rejection.
Example 2 - How to get an endless new steam of distributors knocking down your door, credit card in hand, ready to join?

3 - Pain driven ad copy...
Example 1 - Frustrated by mlm's dead promises?
Example 2 - Never have to call another lead again...
Example 3 - Cold calling dead beats leads sucks!

Use these types of ad copy consistently, and watch the money come to you!

Welcome to the new blog

Hi all!

Welcome to the new blog on how to market your business.

Why you should read this:
I started working for Lotto Magic in May 2007. I had no experience in marketing a business. I am a college graduate in Biology (so no real marketing training). After learning what the gurus have to offer, I have built a huge monthly residual income.

Check out my website: http://www.teamlottomagic.com.

Please come back often to read the methods on how to marketing your business.