Saturday, January 28, 2012

Hire people to work for you

Do you find yourself working too hard? When I started at Lotto Magic, I did everything. I posted every classified, I answered every email, I answered every phone call. EVERYTHING! Once you have identified the type of people you need on your team, you then track down people to do the work for you, but within your budget. And the key is “within your budget”.

In today’s global economy, it is easier than ever before to find talented workers to get your projects done professionally, timely, and inexpensively.

You can hire people online to do some of that work for you. Check out www.fiverr.com.

Friday, January 27, 2012

Market while your out

Have you ever heard the phrase "Market while your out, don't go out to market." This is the rule I follow in my Lotto Magic business.

Here is one of the easiest ways to do this: drop cards!

$100 dollar drop cards are the latest fad in advertisement and publicity. What does a person usually do when they see a dollar bill on the ground or anywhere else? They step on it and pick it up carefully so as not to be noticed by anyone. What do they do when they see a $100 dollar bill on the ground? They pick it up even quicker and with more care. That is the basis of the concept of the $100 dollar drop card.
Ninety five percent of the people in the world who see a $100 dollar bill just lying on a table or on the ground will pick it up. On the back of a perfectly made $100 dollar bill card is the name of your business and what you are offering them. They are business cards designed to attract everyone’s attention. They only look like bills on one side though, printing both sides like bills is illegal.

Business people are using them all over the place; it is something that you can leave at a restaurant or the library inside a book. You can even drop them on the sidewalk and you can be sure that someone out there will pick it up and will read what is on the back of it. In fact it has been proven that many people, even though they are not interested in you or your company, keep the $100 dollar drop card and show it to their friends.

Normal, ordinary business cards are usually thrown away or shoved into a drawer in your desk to be forgotten forever. One of these will usually leave an impression in your mind because it is different, it is bold, and it is a great idea too.  This is especially true if you exchange cards with someone at a meeting or restaurant and he gives you a regular ordinary card while you give him a flashy $100 dollar bill drop card. That person will be sure to remember you and your business for at least a while.

If you are thinking about doing this for your business do it now, soon it will not be a good idea anymore, as it will become boring and repeat itself so many times that it won’t be fun. If you chose to try it, make sure that your bill is perfectly realistic and not just some copy of a bill. Do not use small denomination bills, go all the way, use the $100 dollar bill on your cards, why sell yourself cheap like others are doing.

Up to now this has been a success for those who have tried it. Do it now and you will get the same results you need right now.  Go ahead - print them and give them away, time is running put; do not let it catch you. It is an excellent advertisement idea and a good way to be remembered by potential prospects. 

Tuesday, January 24, 2012

Where to post your URL?

To increase your SEO, you need backlinks...I know you keep hearing this over and over. I did too with my company Lotto Magic.


If you don’t know where else you can create backlinks to your site, try Web 2.0 sites where you can publish content like:
- Squidoo
- HubPages
- Ezine Articles
- Blogger
- Posterous
- Tumblr
- LiveJournal
- Weebly
- Multiply
- Yola
- Webs
- DoodleKit
- Piczo
- Webnode
- Terapad
- Jimdo

This a great way to get free backlinks to your site: by publishing content (with links to your pages in it) to these sites.

Monday, January 23, 2012

#1 way to keep advertising expenses low

Advertising is one of the major expenses for all businesses. While land based expenses for advertising are huge, online advertising costs much lesser. You can ensure that the cost of advertising is lower by adopting SEO friendly ways that do not cost you much. Some of the things that you can try are article submissions with effective keywords in free directories, organic back linking and email marketing.

I have been focusing on SEO in my Lotto Magic business, because once you are 1st on google prospects will come even with no advertising.

Friday, January 20, 2012

Everything I’ve Learned, Tested, Tweaked, Retested, Perfected, And Used

As I said before, I started working with Lotto Magic in May 2007.

I MASTERED the principles of profitable marketing that have been tested, refined, and proven over decades …

I ADAPTED those principles to the changing landscape and unique dynamic of the 21st century marketplace, and …

I LEVERAGED them via a “multi-channel” marketing strategy so that you can market your product across a range of traditional and new outlets.

Here they are...

Online Marketing
Websites, email, text ads, banner and pay-per-click (PPC) ads, search engine optimization (SEO) … the Internet is the true promised land for marketers, with infinite opportunities to target, attract, communicate, dialog, and sell.

Social Media
Facebook and Twitter are just the tip of this massive iceberg of opportunity – and deep pockets are NOT required. All you need is time and a few simple, savvy strategies to profit hugely (and in more ways than one) from this incredibly exciting new phenomenon.

The New Telemarketing Model
Once the “ugly stepsister” of the marketing world, it’s now a million-dollar baby for those who learn how to work this exciting channel.

Direct Mail
Even in the age of email, it’s still the king – and it’s FAR easier and more accessible than most marketers think, with sky-high potential for profits and file building.

Print Advertising
Too often overlooked, misunderstood, or dismissed altogether, but a vein of gold when tapped correctly.

Television and Radio
Millions of eyeballs and ears, all fixed on YOUR product. If you create a spot that works, it can be a total game-changer for you.

Joint Ventures and Affiliate Marketing
Others do the selling; YOU rake in the profits. It’s a beautiful thing!

Do these simple techniques, and watch the sales sour!

Wednesday, January 18, 2012

5 steps to make your video viral

Most people hate making videos, but they do work. After figuring out that there are really only 5 steps to make that video viral, I am going to make my youtube video very soon for Lotto Magic.

Here are the steps:
Step 1: Come Up With A Catchy Angle
The first step is to come up with a catchy angle that millions of people will find funny, interesting, entertaining, or politically controversial.

Step 2: Determine The Best Social Media Sources
The next step is to determine the best social media sources for your story. For example, you wouldn’t want to post a blog on Reddit, since Reddit is more focused on interesting videos and photos. But Digg, on the other hand, is more focused on blogs and articles.

The point here is that you need to identify the best social media news sources for getting your story attention on the type of site where it could fit in, and grab proper attention.

Step 3: Submit Your Story
Once you’ve found the best social media sources, then you can submit your story there, or have a friend do so on your behalf.

But you start with planting the seed on one or more of the best social media sites that can get the proper attention.

Step 4: Encourage Interaction
Then, you can encourage interaction, such as by responding to comments people make, posting about it on Facebook, Twitter, and your other social media accounts, etc.

Step 5: Watch it spread
Then, if you’ve done your job right in coming up with a newsworthy angle, putting it on the right social media site for that type of story, and on encouraging and facilitating more interactions, you have a great chance of watching your story spread.

Monday, January 16, 2012

Did you make your monthly quota of signups?

Hi all,
One of the most important things you need to do as a network marketer is set a goal of your monthly quota. In some cases that is sales and others it is sign ups.

For example, with Lotto Magic I always tell people to set their monthly quota at 2 (they can do increase that at a later date, but 2 signups is easy for a newbie).

Here's an example of what just 2 new people every month gives you:
January - 2 new for a total of 2
February - 2 new for a total of 4
March - 2 new for a total of 6
and so on...
December - 2 new for a total of 24

With Lotto Magic, each new Team Captain brings you $25 every month. So in December, if you had 24 total Team Captains, you would be earning $600 a month (not including any downline signups plus any lotto winnings). As a Power Captain, Lotto Magic pays you $60 for every Power Captain every month. If you had 24 Power Captains, you would earn $1440 a month (again not including any downline signups or Fl Lotto or Powerball winnings).

See how easy this is - with just 2 new members a month.

What if your whole downline did this? Lotto Magic pays $2 for every Team Captain in a 5 level downline, and $4 for every Power Captain in a 5 level downline.

After 12 months, if each person just introduced 2 new people every month, you would be earning $71,176 a month (plus Fl Lotto winnings) if they were all Team Captains. AND $142,592 a month if they were all Power Captains (plus Powerball and Fl Lotto winnings).

Sure is easy, right?!